In the fast-paced world of real estate, particularly in competitive markets like Toronto and the Greater Toronto Area (GTA), presentation is everything. When buyers walk into a home, they want to feel an emotional connection, and a properly staged home can help create that spark. For realtors, this can be a game-changer. A beautifully staged home doesn’t just look good—it helps sell faster and for a higher price, making it a valuable tool in any realtor’s arsenal.
The Power of First Impressions
95% of buyers start their home search online, meaning the first thing they see is the listing photos. If a home doesn’t stand out visually, it could easily be passed over. Professional home staging ensures that the home looks its best, whether it's a high-end condo in Toronto or a cozy family home in Oakville. A staged property is not just more visually appealing; it’s also more likely to get noticed, which is the first step in securing a sale.
In fact, staged homes sell significantly faster than those that aren’t. According to the Real Estate Staging Association, homes that are professionally staged spend 90% less time on the market compared to unstaged homes. For realtors, that’s a vital stat. The quicker a home sells, the sooner both the homeowner and the realtor see returns. It also frees up time and resources to focus on other listings.
Higher Selling Prices
Another compelling reason for realtors to recommend home staging is the potential for higher sale prices. 75% of realtors who represent buyers say that home staging made it easier for the buyer to visualize the property as their future home. This emotional connection can often lead to higher offers.
On average, staged homes sell for 5-15% more than unstaged homes. In a high-demand market like Toronto, that’s a significant increase. For example, if a home is listed for $1 million, that could translate to an extra $50,000 to $150,000—more than covering the cost of staging.
Tailoring Staging to Specific Markets
Every neighborhood and property type has a different buyer demographic, and staging can be customized to target the ideal market. In Mississauga and Burlington, for example, staging may focus on creating a family-friendly environment with warm, inviting spaces. In downtown Toronto, the design might lean towards sleek, modern decor to attract young professionals or investors.
Elevated Staging specializes in tailoring staging strategies to fit both the property and its potential buyers. This ensures that each room tells a story and highlights the lifestyle the home offers, making it easier for buyers to see themselves in the space.
Creating Emotional Connections
Staging transforms a property from an empty, impersonal space into a home that buyers can emotionally connect with. According to the National Association of Realtors, 83% of buyers’ agents said that staging made it easier for their clients to picture themselves living in the home. This emotional connection is crucial in prompting faster offers, and it can often lead to bidding wars, driving up the price.
This is especially true for properties in Toronto, where the market is highly competitive, and buyers often make quick decisions. A staged home gives them a visual and emotional edge, helping realtors close deals faster.
Why Realtors Should Partner with a Home Stager?
As a realtor, your goal is to sell homes as quickly and profitably as possible. Partnering with a professional home stager in Toronto or the GTA can make all the difference. Not only does staging help sell homes faster and for more money, but it also elevates your reputation as a realtor who goes above and beyond for their clients.
Offering staging services as part of your package can set you apart from other agents. In fact, 50% of sellers’ agents say that staging increases the dollar value of the offer, particularly in competitive markets. By aligning with a home stagerlike Elevated Staging, you can ensure that your listings consistently outperform the competition, making you a trusted realtor in the Toronto and GTA markets.
The Cost of Not Staging
While some sellers may be hesitant to invest in staging, the reality is that not staging can cost more in the long run. Homes that sit on the market for too long may require price reductions, resulting in a lower final sale price. According to industry statistics, for every dollar spent on staging, homeowners see a return of $10 to $100 in the final sale price. In a market as dynamic as Toronto, that return on investment makes staging a must for both realtors and homeowners.
Final Thoughts
For realtors in Toronto, Oakville, and the GTA, working with a professional home stager is a strategic move that pays off. From faster sales to higher offers, the benefits of home staging are clear. If you want to give your listings the best possible chance to succeed, home staging is the way to go.
At Elevated Staging, we’re here to help you achieve that success. Contact us today to learn more about our home staging services in Toronto and how we can help you elevate your listings to the next level.
